/** Case study — B2B wholesale platform for a U.S. leather goods maker */
Phoenix Leather Belts — a wholesale storefront built for retailers, not shoppers.
A custom WordPress web design and development build for an Ohio-based, USA-handcrafted leather belt maker — structured around how wholesale actually works: retailer inquiries, sample requests, and a belt rack program, not a consumer checkout.
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Scope of work
What we built.
✓
Custom WordPress build
Structured around B2B wholesale, not a stock ecommerce template.
✓
Retailer inquiry funnels
Dedicated forms for the Belt Rack Program and Wholesale Closeout deals — each with its own path, not one generic contact form.
✓
Segmented product catalog
Ladies, men's, and kids' belt lines organized separately for how retailers actually browse a wholesale line.
✓
Sample request & newsletter capture
Low-friction paths for retailers to request samples or stay updated on new styles and deals.
Client feedback
What Phoenix Leather says about the work.
★★★★★
Working with Socially Bold Web & App Development was one of the best decisions we’ve made for our business. Their team built a beautiful, SEO-optimized website that perfectly captured our brand and showcased our products. Within just a short time after launch, we started receiving a steady flow of qualified online leads — far more than we ever expected. Their attention to detail, smart keyword strategy, and seamless design helped us boost visibility, attract new wholesale clients, and grow sales significantly.
★★★★★
Brandon Schwartz created a virtual booth for me for an online show that produced 95 responses in a 7 hour work day. His creativity and professionalism were outstanding. I highly recommend using Socially Bold for any needs you have on the internet.
Stack
Built with
$ project.start()